Rich Snippets / Rich Cards (or any other search result feature based on structured data) in Google Search
Rich Snippets (or Rich Cards) are details added to the entries on Google Search result pages.
They use the vocabulary Schema.org (schema.org), and support the syntaxes JSON-LD (json-ld), Microdata (microdata), and RDFa (rdfa).
Related tags
References
- Documentation: Rich Snippets
- Testing Tool: Structured Data Testing Tool
- Google Webmaster Central Blog: Introducing Rich Snippets